United Colors of Benetton

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Benetton Group is one of the most famous fashion companies in the world, present in the main markets with a commercial network of approximately 5000 stores; a responsible Group that plans the future and lives in its time, attentive to the environment, the dignity of people and the transformations of society. 

Respecting its history built on innovation - through colour, the revolution of the point of sale, a unique commercial network, universal communication that has always been a phenomenon of customs and cultural debate - Benetton Group faces the challenges of globalisation thanks to constant investments and a 'competent and flexible organization, trained for change. 

The Group has a consolidated identity of style, colour, authentic fashion, quality at democratic prices, passion: values ​​that are reflected in the strong and dynamic personality of United Colors of Benetton.